Description
In August 2023 I rebranded SharePath, a pharmaceutical marketing solution that connects high-intent healthcare professionals with the world’s best medicines. Beyond the rebrand, the strategy behind this Health-Scripts® company was also revamped, focusing on the differentiators that make this service stand out.
Roles
Brand Strategist
Creative Director
UX/UI Designer
Developer
Graphic Designer
Links
Logo
An eye-catching glyph with two interlocking shapes evokes partnership, visually conjuring two clasping hands. Negative space forms an ‘S’ and conveys a winding path forward.
Photography
Photography focusing on the engagements and outcomes SharePath creates showcase partnerships, meetings, and authentic clinical environments. Contrasting images, conveying
market pitfalls highlight the benefits of utilizing SharePath’s unique suite of services.
Website
I developed a custom WordPress theme with full site editing capabilities, custom fonts, and custom templates for multimedia headers.
